Product Manager – Membership Platform

Company: SmarterHome.AI
Location: Bogotá, Colombia
Reporting to: Chief Operating Officer (COO)

About the Role

We are looking for a Senior Product Manager to lead the SmarterHome.AI membership platform end-to-end and transform it into a compelling, scalable, and KPI-driven product that customers choose, use, and pay for.

The role will focus on product strategy, user experience, engagement, retention, monetization, and continuous improvement. The immediate priority will be the SmarterHome.AI app, with additional ownership of SmarterBusiness.AI as a sister product with shared platform infrastructure and differentiated positioning.

You will collaborate with Engineering, Design, Marketing, Operations, Sales, and Call Center teams across Colombia, Pakistan, and the United States.

Key Responsibilities

• Own the overall product strategy, vision, roadmap, and user experience.
• Define and prioritize product initiatives based on measurable impact on engagement, retention, adoption, and monetization.
• Design strategies to improve activation, engagement, habitual usage, conversion, and customer retention.
• Own the membership monetization strategy, including pricing, packaging, upselling, cross-selling, and ARPU growth.
• Work with Call Center, Sales, and Retail teams to increase membership attach rate and reduce churn.
• Manage the consumer membership offering and strategic partnerships that enhance customer value.
• Lead KPI-driven product rollouts, establishing success criteria and validating results before scaling.
• Coordinate Engineering, Design, Marketing, and Operations to launch, measure, and continuously improve the product.
• Manage SmarterHome.AI and SmarterBusiness.AI as related products with distinct go-to-market strategies.
• Present roadmap progress, product performance, opportunities, and risks to executive leadership.

Key Performance Indicators

Performance will be measured through:

• Membership Attach Rate
• MAU/DAU and Activation Rate
• Engagement and 30/60/90-day Retention
• Membership Churn
• Paid Conversion and ARPU
• Roadmap Delivery and Product Performance

Specific targets will be defined by executive leadership.

Qualifications

• Proven experience as a Product Manager/Senior Product Manager scaling consumer-facing digital products, apps, or platforms.
• Experience with subscription or membership models, including lifecycle, conversion, retention, and churn.
• Strong experience in product strategy, UX, engagement, and monetization.
• Strong analytical skills and experience making data-driven decisions using product KPIs.
• Experience defining and executing product roadmaps and working with Engineering/development teams.
• Ability to manage multiple products or initiatives simultaneously.
• Strong leadership, communication, stakeholder management, and cross-functional collaboration skills.
• Experience working in international and multicultural environments.
• Advanced English proficiency required.

Ideal Profile

We are looking for a hands-on Product Builder, not a sales or business development profile. The ideal candidate has personally built, launched, scaled, or significantly optimized a consumer app or digital platform and knows how to translate customer needs and data into product improvements and measurable business growth.

Compensation

Competitive base salary based on experience, plus performance-based bonuses tied to product and business KPIs.